Our purpose, mission, and values

We are a values-driven organization. We deeply believe that in order to really succeed in the world of businesses, we must enable those around us to succeed as well.

That’s our colleagues, our partners, our clients, and all relevant stakeholders throughout the value chain.

Our Purpose

To bring countries, organizations, and people closer.

Our Mission

To help companies across the Greater China region to become an indispensable part of the global value chain.

Our Value

Many Voices

  • Our people are encouraged to contribute throughout the decision making process.
  • Our organization is changing and transforming along with our people.

One Team

  • We represent the people we work with.
  • We are a unified front to all adversaries.

Highest Standard

  • We strive to deliver the highest quality of service.
  • We bring and maintain high ethical standards.
  • We are always bettering ourselves.

Genuine and Humble

  • We are always humbled by the people we work with and for.
  • We are always striving to be radically transparent, honest, and truthful.