In Portugal, There are about 33.6% of people use credit cards, and 82.9% of people use debit cards. While there are 25.2% of people purchase on the internet, there is only 28% of people with online banking accounts.
For E-Commerce Customers in PortugalWhat are the major driving factors to purchasing online?
There is 5.34 million consumer goods e-commerce users in Portugal, and they spend total of around 4.98 billion USD dollars in 2021. That makes a per capita spending on consumer goods e-commerce of around 934 USD. Also, in those e-commerce users, about 38.7% of them purchase through their mobile phone.