E-Commerce in Slovenia: Outlook & Retail Trends in 2023

Last Updated: October 30, 2023


How's The Development of E-Commerce in Slovenia?

Online & Offline Retail in Slovenia
Unit: Billion USD
Online & Offline Retail Growth in Slovenia
Unit: %
Retail Value Added (% of GDP) in Slovenia
Unit: %
E-Commerce Sales a a % of Retail in Slovenia
Unit: %

Financial Environment

Source: World Bank, Payment Providers, eMarketer

In Slovenia, There are about 42.2% of people use credit cards, and 94% of people use debit cards. While there are 45.5% of people purchase on the internet, there is only 44.1% of people with online banking accounts.

% of People With Financial Accounts
Unit: %
% of People with Credit Cards
Unit: %
% of People with Debit Cards
Unit: %
% of People Exchange Through Digital Channels
Unit: %
% of People Buy Through Online Channels
Unit: %
% of People with Internet Banking Accounts
Unit: %
% of People Pay Utility Bill Online
Unit: %
E-Commerce Sales as a % of Total Retail
Unit: %

Consumer Goods E-Commerce in Slovenia

Source: GWI.com (Q3, 2021)

There is 1.11 million consumer goods e-commerce users in Slovenia, and they spend total of around 974.7 million USD dollars in 2021. That makes a per capita spending on consumer goods e-commerce of around  874 USD. Also, in those e-commerce users, about 42.4% of them purchase through their mobile phone.

Market Size of Consumer Goods E-Commerce
Unit: Million USD

Digital Media E-Commerce in Slovenia

Source: Digital Market Outlook 2021
Market Size of Digital Media E-Commerce
Unit: Million USD
  • Retail Sales & E-Commerce Penetration: eMarketer, Edge By Ascential, Euromonitor Retail Passport
  • Currency: Based on IMF Data 2022/12
  • Consumer Behavior: Statista Digital Market Outlook
  • Retail Channels: Euromonitor, Local Association, Financial Reports (Of Relevant Retailers)
  • Data Compilation: OOSGA.org
  • Analysis: OOSGA CR Team Analytics
Author: CR Team

Our consumer research practice tracks what customers spend and how they make decisions across major economies in the world.

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