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Given the latest survey available, in Estonia there are about 1.1 million active social media users (Log in at least once in a month) in 2022. This is about 79.3 % of the addressable demographics. Also, Throughout 2021 to 2022, the number of users has grown 6.5 %.
With the latest data published in January 2023, we can see that at the growth rate of 1.02%, there is now around 933.3 thousand Facebook users in Estonia . With male users account for around 43.88% and female users account for around 56.12%.
With the latest data published in January 2023, we can see that at the growth rate of 1.07%, there is now around 503.3 thousand Instagram users in Estonia . With male users account for around 40.97% and female users account for around 59.03%.
With the latest data published in January 2023, we can see that at the growth rate of %, there is now around TikTok users in Estonia . With male users account for around and female users account for around .
With the latest data published in January 2023, we can see that at the growth rate of 1.13x, there is now around 304.4 thousand LinkedIn users in Estonia.
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