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Given the latest survey available, in Belgium there are about 9.5 million active social media users (Log in at least once in a month) in 2022. This is about 81.7 % of the addressable demographics. Also, Throughout 2021 to 2022, the number of users has grown 7.8 %.
With the latest data published in January 2023, we can see that at the growth rate of 1.03%, there is now around 8.55 million Facebook users in Belgium . With male users account for around 48.15% and female users account for around 51.85%.
With the latest data published in January 2023, we can see that at the growth rate of 1.14%, there is now around 4.89 million Instagram users in Belgium . With male users account for around 46.02% and female users account for around 53.98%.
With the latest data published in January 2023, we can see that at the growth rate of 1.45%, there is now around 56.3 million TikTok users in Russia . With male users account for around 0.478 and female users account for around 0.522.
With the latest data published in January 2023, we can see that at the growth rate of 1.08x, there is now around 4.65 million LinkedIn users in Belgium.
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